Streaming music platform developed to provide music for online and mobile-device users in the US. Its owners and developers have decades of radio programming experience. This service is similar to other streaming music platforms such as Pandora, Last.FM, Slacker, Rhapsody and others. It was built with a heavy emphasis on being user- friendly.
The digital music service utilizes curated music channels programmed by seasoned programming professionals from the Radio industry. This allows users to make a simple selection of either a favorite song or artist to start the music playing. There are over 200 such channels.
Audio-On-Demand (“AOD”) allows users to skip songs, pause the music, delete songs and create custom song playlists according to their personal likes. We believe this customization is what is responsible for the rapid growth of streaming music as opposed to the offerings of traditional Radio. It is similar to the changes in TV viewing where Hulu and other streaming video services offer Video on Demand to be used at the consumer’s convenience. In both cases, users get control of the content for consumption at their discretion. This is, in our opinion, the big difference between traditional and streaming media.
Still in Beta mode, this digital music platform has two sources of revenue: Ad Insertion and the sale of Premium memberships that eliminate commercials. They currently have advertising sales contracts in place with TargetSpot and Google Audio AdSense, both of which are giants in online advertising sales. PayPal is used for payments by those subscribing to the Premium section.
This digital music service is a tested music streaming platform that is built to run like a fine tuned race car. It has the luxury of a name and URL that tells users what it is immediately. Only better, with music that users control, fewer commercials, and no idle chatter.
The opportunity with this music service is to take the platform and build on the concept thru marketing and promotion to make it competitive. This is a great opportunity for a digital company, traditional media company, large print media company, mobile platform company or for any major brand to purchase it for their use and benefit. The offering is reasonably priced and presents an excellent opportunity for anyone who is interested in owning a music streaming platform.