For sale is award-winning Day and Med Spa located in Long Beach, California.
The spa, founded in 2006, has been named “Best Spa in Long Beach” for six consecutive years.
An affordable treat, the spa is successful largely because of its opulent atmosphere that brings to mind luxurious A-lister spas in hotels with stellar services and accommodating staff, but with reasonable prices.
The spa is also unique in that it boasts one of the few hydra-facial machines in the greater Los Angeles area and also offers aggressive facial peels for men and women.
The day spa is reminiscent of an old-style European getaway for the Long Beach and greater Los Angeles community. A place that meets a wide demographic target; the spa opened in a 2,700 square-foot leased building space. Currently, 10 rooms accommodate clients’ needs for privacy in one-on-one care, couple’s packages, and/or parties.
Services run the gamut of pampering pleasures and include: spa packages, advanced skin care, peels and treatment, waxing, body treatments, couples and individual massages, hand airbrush spray tanning, ear candling, foot callus eliminator and scrub, and teeth whitening.
One unique offering in the field are services that cater to men and a special Gentleman’s Getaway package. The owner believes this area has much room to grow and will be highly profitable—up to 20 percent more—for a new owner.
The product line is also lucrative with sales of $889,603 in 2016. Skin care and body products along with eclectic jewelry leave the store with happy, satisfied clients.
The opportunities to grow this already successful and profitable business are limitless.
The owner believes the buyer will be easily and extremely successful in growing the business by pushing a more of an active online, social media presence than what she is doing at this time. Utilizing SEO on the website and having an enthusiastic, hands-on marketer will make a massive difference.
Partnering with a doctor for the medical aesthetics components such as fillers, Botox and other new, profitable modalities would also be a profitable prospect. The Spa would be a great opportunity to grow a medical practice as well, because of the large client base available.
In addition, the gentlemen’s care market is largely untapped. Adding services and marketing to men would be highly popular. There is currently a profitable Gentleman’s Getaway package that includes a cold beer while being eased into a deep tissue/sports full body massage which includes the scalp, along with a warm, foot-hydrating paraffin wrap and massage. A gentleman’s facial with attention to the back is available as well.
A push to grow memberships would be tremendously fruitful along with aggressively using the 11,000-plus customer email list for newsletters, advertising, sales, special events, and the like. Also, Bridal showers, wedding party treatments and girls’ day packages are another market to pursue. Extending the retail product/gift section would be profitable too.
ASSETS INCLUDED IN THE SALE
Social Media Assets:
Facebook: 1,059 total page likes (as of 4/6/17)
Twitter: 17 followers
Gross income: $889,603
Adjusted net income: $118,129
Asking price: $326,000 + INV